Brandice Daniel, the trailblazing founder and CEO of Harlem’s Fashion Row (HFR), is a visionary leader who champions diversity in the fashion industry. Through her platform, she amplifies the voices of Black designers and fosters collaboration with iconic brands. Her recent feature on the SINCE3000 podcast provided an opportunity to showcase her expertise and inspiring journey to a broader audience.
Project Goals
- Amplify Brandice Daniel’s message and thought leadership.
- Increase visibility for the SINCE3000 podcast through strategic YouTube and podcast marketing.
- Drive audience engagement and position Daniel as a must-follow entrepreneur in fashion innovation.
Our Approach
- Podcast Show Management
- Partnered with SINCE3000 to optimize the release of the Brandice Daniel episode, ensuring high production quality, seamless editing, and compelling show flow.
- Coordinated pre-launch promotions to build excitement across digital platforms.
- YouTube Marketing Strategy
- Produced and optimized engaging video content for the podcast episode to resonate with YouTube’s audience.
- Implemented SEO-focused video descriptions, tags, and timestamps to boost discoverability.
- Designed visually appealing thumbnails and implemented strategic CTAs to drive views, likes, and subscriptions.
- Audience Engagement
- Leveraged clips and soundbites to create shareable short-form content for social platforms like Instagram, TikTok, and Twitter.
- Actively engaged with viewers through comments, polls, and live Q&A segments on YouTube and podcast platforms.
Results
- Increased Reach: The episode featuring Brandice Daniel saw a significant boost in views and listens across YouTube and podcast streaming services, reaching new audiences interested in entrepreneurship and fashion.
- Higher Engagement: Strategic YouTube marketing led to a 45% increase in audience interaction, including likes, comments, and shares.
- Brand Amplification: The podcast not only highlighted Brandice Daniel’s achievements but also solidified SINCE3000 as a go-to platform for inspiring conversations with industry leaders.
Conclusion
Through expert podcast show management and a focused YouTube marketing strategy, Content Supply helped amplify Brandice Daniel’s powerful message, driving meaningful engagement and expanding her reach. This collaboration underscores the power of storytelling to connect with audiences and inspire change.
Discover how Content Supply can elevate your brand’s story.
