Content Supply produced award-winning campaigns for Teachable—earning 2 Telly Awards, 152,383+ leads, 100K+ views, and millions in sales for the platform.
Award-Winning Campaigns for Teachable – 152K+ Leads & 100K+ Views by Content Supply
Teachable is a leading online education platform, empowering creators and businesses to build and sell engaging online courses. Serving a diverse global audience, Teachable provides robust tools for course creation, marketing, and student engagement, supporting thousands of educators and companies worldwide. In collaboration with Teachable, Content Supply delivers high-quality video and animation services to enhance educational content, drive student engagement, and improve learning experiences. This partnership strengthens Teachable's mission to simplify and elevate online education with impactful, visually compelling content.
The Challenge
As a leading platform for online course creators, Teachable needed a high-performing content engine to match their growing audience and global brand—but they were struggling to keep up with the demands of video-first marketing at scale.
Their internal team faced mounting pressure to produce consistent, high-quality content across YouTube, social media, and major launch events like virtual summits. Coordinating on-site shoots in New York City and beyond, managing post-production workflows, and executing full-scale video campaigns was overwhelming their bandwidth.
Without a streamlined system or a dedicated creative partner, Teachable risked missed deadlines, inconsistent video quality, and stalled momentum—just when their content needed to inspire, educate, and convert more than ever. They needed a partner who could step in, own the creative process, and deliver studio-level content that performed.
"We won a Telly Award! I'm seriously beyond grateful as their work truly represented the passion Teachable and I have for the creators that are saying yes to their passions, big ideas and sharing it with the world."
Teachable
Software Company
“We just showed the video during our end of year all hands and everyone LOVED it. Thank you so much for all your work. This video is amazing and we look forward to working with both of you again in the new year.”
Sana Ahmed
Marketer, Teachable
“We had a HUGE launch and saw an exciting amount of traffic come to the summit landing page [and video]. Conversion rates were above 60%, and an impressive amount of users signed up for Teachable on the spot!”
Teachable
Software Company
“The summit broke records with almost 70k registered, and attendees couldn't stop raving about the value throughout the sessions with over 152,383 leads.”
We delivered a full-service solution that combined on-site video production (in New York City and other locations) with post-production, motion design, and YouTube marketing support, all tailored to Teachable’s brand and business goals.
Our team produced everything from polished YouTube series and creator interviews to high-impact virtual summit launch campaigns, sales videos, and branded content. We handled every step—from scripting and filming to editing, animation, and final delivery—so the Teachable team could focus on strategy and community growth.
With Content Supply as an extension of their team, Teachable finally had the creative engine they needed to launch major campaigns, drive consistent content output, and elevate the quality of every video they put out—on time, on brand, and optimized for results.
Browse Portfolio
The Process
To meet Teachable’s growing demand for high-quality video content, Content Supply implemented a streamlined, end-to-end content creation process—designed to scale with their team and deliver consistent results across platforms and campaigns.
Here’s how we brought it to life:
1. Creative Strategy & Alignment
We began by working closely with Teachable’s internal marketing team to align on campaign goals, messaging, visual style, and content priorities. Whether the objective was lead generation, product launches, or educational content, we mapped a custom plan for each initiative.
2. Scripting & Pre-Production
Our creative team wrote clear, engaging scripts tailored to Teachable’s voice and audience. We also handled shot planning, talent coordination, and logistics—ensuring efficient production across both virtual events and on-location shoots, especially in NYC.
3. On-Site Video Production
We produced branded video content in various formats—from YouTube episodes and summit keynote videos to course creator spotlights and testimonials. Our on-site crews captured high-quality footage using pro-grade gear and set design optimized for Teachable’s aesthetic.
4. Post-Production & Motion Design
Our editors transformed raw footage into polished, high-performing content. We added branded motion graphics, animations, captions, and storytelling elements that elevated each video’s visual impact while keeping viewer retention high.
5. YouTube & Campaign Optimization
We optimized videos for YouTube SEO, designed custom thumbnails, and structured playlists to drive organic growth. For virtual summits and course launches, we created full content suites—including trailers, ads, landing page videos, and email content.
6. Delivery, Feedback & Iteration
Final content was delivered in multiple formats and aspect ratios for cross-platform use (YouTube, social, paid ads, email, and sales pages). We maintained fast turnaround cycles and built a feedback loop for continuous improvement and creative iteration.
This repeatable system allowed Teachable to scale their content production, reduce internal strain, and execute major campaigns confidently—with award-winning content that engaged, converted, and performed.
The Results
Teachable’s partnership with Content Supply led to a powerful transformation in their content marketing—delivering results that were not only measurable, but market-leading.
Together, we helped Teachable achieve:
152,383+ Qualified Leads Through high-converting video funnels, summit launch campaigns, and strategic YouTube content, Teachable captured over 152K leads—fueling their customer acquisition and email list growth.
100,000+ Organic Video Views Our optimized YouTube strategy and branded video production generated over 100K views, increasing engagement, discoverability, and long-term brand reach across channels.
Millions in Revenue from Digital Product Sales The video-driven campaigns contributed directly to multi-million dollar product launches, increasing conversions and showcasing the power of video in Teachable’s sales engine.
2 Telly Awards Our collaboration earned two prestigious Telly Awards, recognizing excellence in video production and solidifying Teachable’s brand as a leader in digital education and media.
But beyond the metrics, the real result was momentum: Content Supply gave Teachable a scalable, reliable video content system that kept campaigns flowing, creators supported, and the brand positioned as a premium, trusted platform for online entrepreneurs.
Before Content Supply: Inconsistent output, internal strain, limited creative capacity.
After Content Supply: Predictable content flow, award-winning campaigns, and record-breaking results.
The Importance of Partnering with a Dedicated Marketing and Creative Content Agency
In today’s dynamic digital landscape, where consumers are inundated with information from every direction, standing out requires more than just high-quality products or services. It requires compelling storytelling, consistent branding, and effective marketing strategies. Partnering with a dedicated marketing and creative content agency can be the key to achieving these goals, offering businesses the expertise, scalability, and strategic insights to connect meaningfully with audiences and drive sustainable growth.
Why Choose a Dedicated Marketing Partner?
Expertise and Specialization A dedicated marketing partner brings specialized skills across areas like video production, content creation, social media strategy, and analytics. These agencies stay current with trends and best practices, enabling brands to leverage the latest techniques to enhance visibility, engagement, and conversion rates.
Cost and Time Efficiency Establishing an in-house marketing team with equivalent expertise can be both costly and time-consuming. Working with a creative agency provides businesses with a flexible, scalable solution that allows them to access top-tier talent and technology without the overhead associated with recruiting and training full-time staff.
Consistent Brand Messaging Consistency across platforms is crucial to building brand trust and recognition. A dedicated content partner ensures that messaging is aligned across all channels, from social media and email marketing to blogs and video content. This unified approach helps to strengthen brand identity, making it easier for customers to recognize and relate to the brand.
Data-Driven Strategy and Measurable Results Marketing and creative agencies rely on data analytics to measure performance, refine strategies, and maximize ROI. They set clear KPIs and continually monitor campaign performance, allowing businesses to make data-backed decisions that foster continual improvement. For example, a well-optimized content strategy might boost website traffic by 30% and engagement by up to 50%.
Scalability and Adaptability Marketing needs can fluctuate with business cycles. Partnering with a content agency provides the flexibility to scale up or down based on campaign requirements, allowing brands to adapt quickly to changes in demand. This adaptability is invaluable in fast-moving markets where timing and responsiveness can impact competitive positioning.
Creativity that Resonates Agencies provide fresh, creative perspectives that are often hard to achieve internally. From unique video campaigns to compelling storytelling and innovative visuals, a dedicated creative team can help capture the attention and interest of target audiences in memorable ways.
Working with a dedicated marketing and creative content partner can transform a business’s approach to reaching and engaging its audience. By offering expertise, efficiency, and innovative strategies, these partnerships help businesses amplify their brand, streamline operations, and ultimately, accelerate growth in an increasingly competitive market.
“We won a Telly Award! This video truly represented the passion of Teachable and I have for the creators that are saying yes to their passions, big ideas and sharing it with the world.”
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See how Content Supply can scale your content—without the stress. Our end-to-end content creation platform helps businesses grow with high-quality videos, podcasts, websites, courses, and more—produced daily. Save time, reduce costs, and scale effortlessly. Watch the demo now and see Content Supply in action!