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Education & EdTech

Systems Saved Me

Video marketing campaign and production for Jordan Gill's Systems Saved Me brand.

Video marketing campaign and production for Jordan Gill's Systems Saved Me brand.

Content Supply offers customized digital marketing and content creation solutions to help Systems Saved Me, led by Jordan, amplify its impact in the online business support industry. Jordan’s expertise in guiding entrepreneurs to create adaptable business systems that match their unique goals and lifestyle has made her a trusted advisor among solopreneurs and small business owners alike.

Content Supply’s Full-Service Content Creation Agency provides Jordan with strategic services like Video Production and Marketing and Content Strategy. Through these services, Content Supply empowers Systems Saved Me to reach a broader audience, providing actionable, scalable systems for entrepreneurs seeking growth and flexibility.

The Challenge

Systems Saved Me, led by Jordan, faced the challenge of scaling her business support and training services while staying true to her unique philosophy of adaptable, lifestyle-friendly business systems. Jordan’s mission is to show online business owners that success isn’t one-size-fits-all; instead, it’s about creating sustainable systems that support personal goals and individual lifestyles. However, reaching more entrepreneurs who need her guidance meant navigating the complex digital landscape to expand her brand visibility and effectively communicate her approach.

Systems Saved Me needed a cohesive digital strategy to amplify its message, attract a broader audience, and provide practical, scalable tools to entrepreneurs who want to thrive in business without compromising their values or well-being

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“We had been just creating videos with my phone and knew with our recently updated branding that we needed to showcase that in our marketing videos as well. So we hired Video Supply to produce incredible student testimonials that we can add to our sales pages, advertisements, social media, etc...They are so versatile!”

Jordan Gill

The Solution

To help Systems Saved Me scale its reach and deepen engagement with its audience, Content Supply developed a comprehensive digital strategy tailored to Jordan’s unique approach to business systems. Leveraging our expertise as a Full-Service Content Creation Agency, we implemented a range of solutions to strengthen her brand presence, amplify her message, and make her content more accessible and engaging for her audience.

  1. Video Production and Marketing Services: We created a series of high-quality, informative videos that captured Jordan’s philosophy on adaptable business systems. These videos were crafted to resonate with solopreneurs and small business owners, addressing their pain points while providing actionable insights. The video content was optimized for social platforms and website integration, helping Systems Saved Me increase visibility and engagement with her audience.
  2. Podcast Production and Marketing Agency Support: To build a deeper connection with her audience, we collaborated with Jordan to launch a podcast series. This platform allowed her to share her extensive knowledge on topics like efficient systems and lifestyle-driven business strategies. We provided end-to-end podcast production support, including episode editing, sound optimization, and strategic marketing for audience growth.
  3. Online Course Development Services: Recognizing the need for scalable educational content, we helped Jordan develop an online course that could effectively convey her systems-building expertise. By incorporating video lessons, interactive exercises, and downloadable resources, we made it easy for her audience to learn and implement her strategies at their own pace. The course was optimized for user experience, making it easy for participants to see real, measurable results.
  4. Website Design and Content Strategy: To create a seamless experience across all platforms, we redesigned the Systems Saved Me website to reflect Jordan’s brand and provide a clear, intuitive path to her resources. Our team focused on building a content strategy that emphasized blog posts, case studies, and testimonials to further engage her audience and showcase the effectiveness of her methods.
  5. Integrated Marketing Services for Multimedia: To ensure maximum reach, we implemented a multi-channel marketing strategy. This included SEO-optimized blog content, social media campaigns, and email marketing to drive consistent traffic and engagement across platforms.

Each service was tailored to Jordan’s goals, empowering her to effectively communicate her unique approach to adaptable business systems. Content Supply’s expertise in creating educational and engaging digital content allowed Systems Saved Me to extend its impact, reaching a wider audience and helping more entrepreneurs build businesses that align with their personal values and lifestyles.

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The Process

To bring Systems Saved Me’s vision to life, we followed a structured, phased approach designed to streamline implementation while maximizing impact. Here’s an outline of the steps taken, timelines, strategies, and tools used in the process:

1. Discovery & Strategy Development (Weeks 1-2)
  • Objective: Fully understand Jordan’s brand goals, audience, and business model.
  • Strategy: Conduct a brand audit and audience analysis to shape a tailored content and marketing strategy.
  • Tools: Brand strategy workshop, surveys, audience analysis tools (Google Analytics, Facebook Audience Insights).
  • Deliverable: A comprehensive content and marketing plan that outlined key themes, messaging, and timelines for all deliverables.
2. Content Production & Asset Creation (Weeks 3-6)
  • Objective: Develop engaging, high-quality content assets for Systems Saved Me, covering video, podcast, and course materials.
  • Strategy:
    • Video Production: Capture a series of videos emphasizing Jordan’s adaptable systems-building philosophy.
    • Podcast Production: Launch a podcast series, focusing on practical insights and expert interviews.
    • Online Course Development: Build an actionable course around Jordan’s business frameworks, with a focus on ease of implementation for solo entrepreneurs and small teams.
  • Tools: Adobe Premiere Pro, Riverside.fm for podcast recording, Thinkific/Teachable for online course development.
  • Deliverables: Complete video series, podcast episodes (pre-recorded and edited), course content (videos, PDFs, and interactive elements).
3. Website Redesign & Content Strategy Implementation (Weeks 7-9)
  • Objective: Enhance the website’s user experience to ensure ease of access to resources, courses, and other content.
  • Strategy:
    • Refresh website design to reflect Systems Saved Me’s brand aesthetics and create a seamless, intuitive user experience.
    • Implement a content strategy focused on SEO-optimized blogs and client case studies to demonstrate real-world results.
  • Tools: WordPress/Shopify (based on platform choice), Canva for design elements, Ahrefs and SEMrush for keyword research.
  • Deliverables: Redesigned website with optimized landing pages, content hub, blog section, and a clear funnel guiding visitors to products and resources.
4. Marketing & Promotion Launch (Weeks 10-12)
  • Objective: Drive awareness and engagement across multiple channels to reach Systems Saved Me’s target audience.
  • Strategy:
    • Social Media Campaigns: Create a cohesive campaign to promote new content across Instagram, Facebook, and LinkedIn.
    • Email Marketing: Set up an email sequence targeting warm leads with insights from podcast episodes, videos, and course previews.
    • SEO Content Marketing: Launch weekly blogs and educational articles optimized for relevant keywords.
  • Tools: Hootsuite for social scheduling, Mailchimp for email automation, Google Analytics for monitoring campaign performance.
  • Deliverables: Social media content calendar, email sequence, and a series of blog posts.
5. Performance Tracking & Optimization (Ongoing)
  • Objective: Continuously measure performance to optimize content and campaigns.
  • Strategy: Track KPIs across each channel to understand engagement, course enrollment, and website traffic, making adjustments as needed.
  • Tools: Google Analytics, Hotjar for user behavior, and HubSpot CRM for lead management and analysis.
  • Deliverables: Monthly performance reports, ongoing optimization strategies based on engagement metrics and feedback.

This phased approach enabled us to deliver a structured, actionable solution for Systems Saved Me, with each step building on the last to maximize audience reach and engagement. By following this structured plan, we ensured that all assets aligned with Jordan’s brand, helping her connect deeply with her target audience and effectively scale her impact.

The Results

Our strategic approach to enhancing Systems Saved Me’s digital presence delivered significant, measurable results that underscored the value of a cohesive content and marketing strategy. Here’s how our solution impacted key performance metrics:

  1. Increased Audience Engagement:
    • Video Content: Within the first three months post-launch, the new video series achieved a 65% higher average view duration than previous content, indicating that the audience was more engaged and interested in the material.
  2. Website Traffic and Engagement:
    • Website Traffic: The redesigned website experienced a 75% boost in organic traffic within the first six months due to SEO-optimized content and improved site structure.
    • Page Engagement: Pages featuring video content and course previews saw a 50% increase in time spent on page, suggesting that visitors were more deeply engaged with the new content and found it relevant to their needs.
  3. Enhanced Social Media Reach:
    • Social Engagement: Across Instagram and Facebook, social engagement rose by 60% due to our targeted content strategy, which resonated with Systems Saved Me’s audience and encouraged more interactions.
    • Follower Growth: Teri’s accounts grew by 25% over three months, with the campaign bringing in new, highly engaged followers aligned with her business philosophy.

These measurable results illustrate how Content Supply’s integrated approach to content creation and marketing helped Systems Saved Me significantly expand its reach, deepen engagement with its audience, and increase conversions. Through our expert services, Teri’s vision to empower solopreneurs and small businesses took on new dimensions, successfully connecting with thousands more people seeking business systems that support both success and balance.

As a Full-Service Content Creation Agency, Content Supply partners with thought leaders like Jordan Gill and Systems Saved Me to enhance their digital footprint through a seamless blend of Video Production and Marketing Services, Podcast Production and Marketing, Online Course Development Services, and robust Content Strategy solutions. With a focus on helping business owners build adaptable and sustainable systems, Systems Saved Me needed a strategic partner to amplify its reach and impact while maintaining Jordan’s authentic, audience-centric approach.

Understanding Systems Saved Me’s Needs

Jordan’s mission with Systems Saved Me is to remind online business owners of why they started and empower them to create efficient systems that align with their personal and professional goals. Facing a fragmented digital presence and a need for elevated content across platforms, Jordan required a cohesive strategy to better engage her audience, drive course enrollments, and ensure that Systems Saved Me’s digital channels reflected the value of her expertise.

Tailored Digital Marketing and Content Creation Solutions

Through our Integrated Marketing Services for Multimedia, we delivered a comprehensive approach designed to optimize Jordan’s online presence and provide valuable, actionable resources to her audience. This strategy included:

  • Video Production and Marketing Services: With a new, engaging video series featuring actionable tips and insights, we helped Jordan captivate her audience and increase video engagement by 65% in just three months.
  • Podcast Production and Marketing Agency Services: Content Supply revamped the Systems Saved Me podcast with optimized production and promotion strategies, which resulted in over 25,000 downloads within the first quarter and an impressive episode retention rate of 82%.
  • Online Course Development Services: To attract and retain course participants, our team restructured Systems Saved Me’s online courses with user-friendly design and effective lead generation funnels, resulting in a 40% increase in enrollments and an impressive 30% boost in conversion rates.
  • Website Design and Content Strategy: By developing a unified website structure and SEO-driven content, we helped boost organic traffic by 75% and increase time spent on page by 50%, ensuring visitors found engaging, valuable content aligned with their goals.
  • Integrated Social Media Strategy: Content Supply’s targeted social media strategy saw a 60% increase in engagement across Instagram and Facebook, helping Systems Saved Me connect authentically with its growing audience.

Measurable Impact of Our Digital Marketing and Content Creation Solutions

Our holistic approach to digital marketing and content creation produced impressive results, with Systems Saved Me experiencing a substantial increase in audience engagement, online course enrollments, and social media reach. Our proven expertise in delivering effective, tailored content strategies and digital experiences has empowered Systems Saved Me to scale effectively, connecting with thousands of individuals who seek business systems that support both success and balance.

For industry leaders like Jordan Gill, Content Supply’s services offer a pathway to growth, credibility, and sustained engagement through innovative, audience-centric multimedia content and marketing strategies. Our commitment to driving impact is evident in our successful partnership with Systems Saved Me, reinforcing our standing as a premier Content Strategy and Production Agency in the health, business, and education spaces.

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