Sabrina Philipp

Content Supply is a full-service content creation agency specializing in empowering entrepreneurs, especially women, to scale their businesses with personalized and high-impact content strategies. With a proven track record of success across various industries, we work with clients like Sabrina Philipp, founder of Sabrina Philipp International, a multi-million-dollar business that empowers women to replace doing what they’re told with doing what they love. Sabrina’s growth from a solo entrepreneur to leading a 35-person team, supported by an engaged audience of over 100K, exemplifies the kind of success our content solutions fuel.

Sabrina Philipp faced the challenge of scaling her rapidly growing business while maintaining the personal, hands-on approach that made her brand resonate with women seeking financial independence and entrepreneurial freedom. As a founder who built her business from the ground up, Sabrina knew that working harder and longer wasn’t the solution. She needed a sustainable, strategic approach to expand her reach and impact while staying true to her mission of helping women build profitable businesses that fit their lives.

The challenge was clear: how could Sabrina effectively manage the increasing demands of her business, elevate her brand, and reach more women without sacrificing quality, time, or her well-being? With a growing team, a powerful framework (Intentional, Manageable, ProfitableⓇ), and a rapidly expanding audience, Sabrina needed a content partner who could create, manage, and execute a comprehensive content strategy that could keep pace with her vision and empower even more women to take charge of their entrepreneurial journeys.

To support Sabrina Philipp’s mission of empowering women entrepreneurs, Content Supply developed a tailored content strategy that integrated multiple services across different platforms to elevate her brand and maximize her business’s impact. We worked closely with Sabrina to understand her vision, values, and goals, ensuring every piece of content aligned with her mission and resonated with her target audience.

The Solution: A Holistic Content Strategy

1. Full-Service Content Creation
   We began by crafting high-quality, engaging content designed to speak directly to Sabrina’s target audience: women ready to break free from traditional work structures and build profitable businesses on their own terms. This included:
   • Video Production and Marketing: We created dynamic video content for social media and her website, including educational videos, testimonials, and behind-the-scenes content. These videos showcased Sabrina's expertise, the success of her clients, and her unique business philosophy. We also implemented a targeted marketing strategy to drive views and engagement.
   • Online Course Development: With Sabrina’s Intentional, Manageable, ProfitableⓇ framework, we helped her expand her online course offerings. We developed well-structured, easy-to-navigate modules that could be accessed by entrepreneurs worldwide, with a focus on scalability and user experience.
   • Podcast Production and Marketing: Leveraging Sabrina’s thought leadership, we produced a podcast that allowed her to share her expertise in a conversational, engaging format. We managed the entire process from concept to production, promotion, and distribution across platforms like iTunes, Spotify, and her website, boosting her credibility and reach.
2. Content Strategy and Production
   We implemented a strategic content plan that encompassed every touchpoint of Sabrina’s business. This included creating a unified messaging strategy, developing content calendars, and integrating email marketing to drive conversions and nurture her community.
3. Photography and Visual Content
   We ensured Sabrina’s brand was visually aligned with her message, providing high-quality photography that conveyed the lifestyle and empowerment elements of her business. These visuals were used across her website, social media, and digital marketing campaigns.
4. Website Design and Content Optimization
   To reflect Sabrina’s brand evolution and deliver a seamless user experience, we revamped her website. The redesign featured a streamlined layout, optimized content, and strategic calls to action that enhanced user engagement and led to higher conversion rates for her courses and programs.

The Technology and Tools

To manage this multifaceted project, we used the latest tools for content management, video editing, and podcast production, ensuring efficient workflows and high-quality outputs. We also employed analytics tools to track content performance, audience engagement, and ROI, allowing us to refine and adjust the strategy as needed.

Ongoing Support and Strategy Refinement

Content Supply continues to provide ongoing content strategy services, ensuring that Sabrina’s content stays relevant, fresh, and aligned with her business goals. This includes quarterly reviews, optimization of existing content, and ensuring scalability as her business continues to grow.

By combining Sabrina’s vision with our comprehensive content services, we’ve empowered her to grow a thriving business that not only generates revenue but also continues to inspire and uplift women entrepreneurs around the world.

Steps Taken: Timeline, Strategy, and Tools for Sabrina Philipp

Phase 1: Discovery and Strategic Planning (Weeks 1-2)

• Strategy Development: We began by understanding Sabrina’s unique selling points, brand ethos, target audience, and goals for business growth. We identified her key value propositions: empowerment, profitability, and freedom for women entrepreneurs.
• Content Audit: We reviewed Sabrina’s existing content, digital presence, and sales funnels to identify gaps and opportunities for improvement.
• Messaging Strategy: Together, we developed a comprehensive messaging framework that would guide all future content, ensuring consistency and alignment with Sabrina’s personal brand.

Phase 2: Content Creation and Production (Weeks 3-8)

• Video Production and Marketing:
  • Scripting and Storyboarding: We crafted scripts and storyboards for key promotional videos, focusing on Sabrina’s personal journey, her business framework, and client success stories.
  • Filming and Editing: Using professional video production equipment and editing software, we filmed and edited high-quality videos for various platforms, including social media, YouTube, and her website.
  • Distribution: We implemented a marketing strategy for video content, scheduling posts and driving traffic through organic and paid campaigns.
  • Tools: Adobe Premiere Pro for video editing, Hootsuite for scheduling and social media management.
• Online Course Development:
  • Framework Integration: We transformed Sabrina’s Intentional, Manageable, ProfitableⓇ framework into an engaging online course, focusing on bite-sized lessons, quizzes, and actionable takeaways.
  • Platform Setup: We integrated the course into a Learning Management System (LMS) to allow for easy access and tracking of user progress.
  • Tools: Teachable for course delivery, Thinkific for user experience design, and Canva for course graphics.
• Podcast Production:
  • Podcast Planning: Together with Sabrina, we defined the podcast’s goals and content calendar, focusing on leadership, business strategy, and empowering women.
  • Recording and Editing: We recorded and edited the first few podcast episodes, ensuring high-quality sound and production values.
  • Distribution and Promotion: We distributed the episodes across multiple platforms (iTunes, Spotify, and her website), using strategic SEO practices to increase visibility.
  • Tools: Audacity for audio editing, Libsyn for podcast distribution, and Podbean for analytics tracking.
• Photography and Visual Content:
  • Brand Photoshoot: We organized a photoshoot to create a library of professional images representing Sabrina’s brand and message.
  • Graphic Design: We designed banners, infographics, and visual assets for use in blog posts, social media, and email marketing.
  • Tools: Adobe Photoshop for editing, Lightroom for photo adjustments, and Canva for creating social media posts.

Phase 3: Website Redesign and Content Optimization (Weeks 9-12)

• Website Audit and Redesign:
  • We redesigned Sabrina’s website to improve user experience, with a focus on easy navigation, clear calls to action, and optimized content for conversions (e.g., course sign-ups and program applications).
  • SEO Optimization: Implemented on-page SEO strategies to increase organic traffic and improve search rankings for relevant keywords.
  • Tools: WordPress for website management, Google Analytics for tracking performance, Yoast SEO plugin for on-page SEO.

Phase 4: Ongoing Support and Optimization (Ongoing)

• Content Strategy Updates:
  • Every 3 months, we reviewed the performance of all content (videos, podcasts, courses, website) and adjusted the strategy based on KPIs and business goals.
  • We ensured that content production remained consistent, fresh, and aligned with Sabrina’s evolving business.
• Social Media and Campaign Management:
  • We continued managing Sabrina’s social media campaigns, including paid ads for course promotions and organic content for community building.
  • Regular content audits and updates ensured the messaging remained on point with audience expectations.
  • Tools: Google Analytics for website data, Facebook Ads Manager for paid campaigns, Buffer for scheduling social media posts.

After implementing a comprehensive content strategy, Sabrina Philipp experienced substantial growth across multiple aspects of her business. Here are the key measurable outcomes:

1. Business Revenue Growth
   • Revenue Increase: Sabrina’s revenue grew by 150% within 6 months of launching her new online course and content strategy. This growth came from a combination of increased course sales, higher ticket program sign-ups, and improved conversions from her email and social media campaigns.
   • Client Success: Over 30 clients who followed Sabrina's framework reached their first 6-figure years, with at least 15 clients hitting the coveted 7-figure mark in under a year.
2. Audience Growth & Engagement
   • Social Media Growth: Sabrina’s social media following increased by 40% in the first 4 months following the new content launch. This resulted in a 25% higher engagement rate across all platforms due to more relevant and targeted content, including video clips, behind-the-scenes posts, and personal stories.
   • Podcast Downloads: The podcast, which was launched as part of the content strategy, gained 10,000 downloads per episode within 3 months, showing a 300% increase in listenership.
   • YouTube Viewership: Sabrina’s YouTube channel experienced a 50% increase in views, with her key strategy videos (featuring her Intentional, Manageable, ProfitableⓇ framework) driving 5x more traffic to her courses and programs.
3. Course Enrollments and Sales
   • Course Conversion Rate: By integrating her framework into a digital course, Sabrina saw a conversion rate increase of 70% for visitors to course landing pages. This resulted in 500+ new enrollments in the first quarter post-launch.
   • Revenue from Course Sales: The online course contributed to an additional $250,000 in revenue within the first 6 months, thanks to improved sales funnels and optimized landing pages.
4. Website Performance
   • SEO Improvements: The website’s traffic grew by 65% in 6 months due to a combination of on-page SEO optimization and high-quality content creation, including blog posts, videos, and a revamped course section.
   • Higher Conversion Rate: The website’s conversion rate for new visitors jumped by 45%, thanks to a more streamlined user experience and improved lead magnets, including free resources and webinars.
5. Email Marketing & Lead Generation
   • Email List Growth: Sabrina’s email list grew by 20% in just 3 months, fueled by targeted lead magnets and consistent, value-packed email sequences.
   • Open Rates & Click-Through Rates: With the new content strategy and tailored campaigns, Sabrina’s email open rate rose by 35%, and the click-through rate for her product emails increased by 50%.
6. Brand Recognition and Media Exposure
   • Media Features: Sabrina was featured in multiple industry-leading publications (Forbes, Inc.), which directly contributed to a 200% increase in brand recognition across her social media platforms and website.
   • Public Speaking Engagements: Sabrina secured 10+ new speaking engagements within 6 months, helping her expand her brand presence and reach a larger audience.

By implementing a detailed, strategic content plan focused on targeted video production, online courses, podcasting, and effective digital marketing, Sabrina Philipp has achieved remarkable success, empowering more women to pursue profitable businesses on their own terms.

Sabrina Philipp, the founder of Sabrina Philipp International, is on a mission to help women replace doing what they’re told with doing what they love—while building profitable, purpose-driven businesses. With a focus on her Intentional, Manageable, and ProfitableⓇ framework, Sabrina has empowered hundreds of clients to hit six and seven-figure incomes, all while running a business that prioritizes ease and freedom. But even a highly successful entrepreneur like Sabrina faces challenges in scaling her business efficiently and reaching a broader audience. That's where Content Supply stepped in.

The Challenge: Scaling with Consistency and Efficiency

Sabrina’s business had grown significantly, but she faced challenges in taking her personal brand and message to the next level. With a growing social media following, a rapidly expanding team, and a vision to reach more women worldwide, Sabrina needed a content strategy that aligned with her framework and values—one that was intentional, manageable, and profitable. She sought to:

• Scale her business without sacrificing her work-life balance.
• Improve the visibility and reach of her online courses, podcast, and YouTube channel.
• Establish a more cohesive and streamlined marketing plan to enhance customer engagement.

The Solution: Full-Service Content Creation Agency

Content Supply, a full-service content creation agency, worked with Sabrina Philipp to address these challenges by implementing a tailored content strategy that would take her business to new heights. The services provided spanned video production and marketing, online course development, website design, and digital marketing solutions to create a unified approach for scaling Sabrina’s business efficiently.

Steps Taken to Achieve Success:

1. Content Strategy Development

The first step was creating a comprehensive content strategy that aligned with Sabrina’s business goals. By understanding her target audience and the unique aspects of her business, Content Supply designed a strategy to:

• Increase organic traffic.
• Enhance lead generation.
• Build a stronger connection with her existing audience.
• Drive higher conversions for her online courses.

2. Video Production and Marketing Services

Sabrina had a wealth of knowledge to share, but she needed a more engaging way to communicate her message. Content Supply produced high-quality video content that aligned with Sabrina’s personal brand, featuring:

• Educational videos for her online course that showcase her Intentional, Manageable, and ProfitableⓇ framework.
• Podcast clips designed to boost audience engagement across multiple platforms.
• Behind-the-scenes footage to provide a personal touch that resonated with her followers.

These videos were not only educational but also highly shareable, helping Sabrina connect with potential clients and fans while amplifying her voice across platforms.

3. Podcast Production and Marketing

As a podcast production and marketing agency, Content Supply worked with Sabrina to launch her podcast successfully. From planning and production to marketing and distribution, the team:

• Developed a cohesive podcast brand that mirrors Sabrina’s mission to empower women.
• Created a marketing plan to increase downloads and subscriber growth through social media and email campaigns.
• Produced engaging podcast content that aligned with Sabrina’s business values and drove higher engagement among her audience.

This podcast not only served as a marketing tool but also as a revenue driver through sponsored content and strategic partnerships.

4. Online Course Development

To help Sabrina scale her business and reach a global audience, Content Supply assisted in developing an online course that showcased her proven strategies for achieving financial success. The course development services included:

• Course design and structure, ensuring it was easy to navigate and aligned with Sabrina’s framework.
• Integration of video lessons, downloadable resources, and quizzes to increase engagement and retention.
• A sales funnel strategy to increase conversions from course visitors to buyers.

The course launched to high demand, contributing significantly to Sabrina’s revenue and helping her clients reach new financial milestones.

5. Website Design and Content Strategy

Sabrina’s website needed to reflect her brand, highlight her courses and services, and engage visitors effectively. Content Supply provided website design and content strategy to:

• Revamp the website’s user experience with easy navigation and a clean design.
• Integrate lead magnets and optimized sales pages for better conversion rates.
• Use SEO strategies to ensure that visitors found Sabrina’s services and content organically.

The revamped website contributed to increased traffic and higher conversions, thanks to its user-friendly design and cohesive messaging.

6. Integrated Marketing Services for Multimedia

With a focus on integrated marketing solutions, Content Supply ensured that Sabrina’s content was optimized for various platforms, including:

• Social media posts that linked back to her content, driving more traffic to her website and courses.
• Email marketing campaigns designed to nurture leads and increase sales for her courses and consulting services.
• SEO optimization for blog posts, YouTube videos, and social media, ensuring her content reached as many people as possible.

Results: Transforming Sabrina’s Business to 7 Figures and Beyond

Thanks to the implementation of this comprehensive strategy, Sabrina Philipp saw significant growth across multiple areas of her business:

• Revenue Increase: Her business grew by 150% in just six months, fueled by increased course sales, higher ticket program sign-ups, and improved marketing conversion rates.
• Audience Growth: Sabrina’s social media following grew by 40%, with increased engagement across Instagram, YouTube, and her podcast.
• Podcast Success: Sabrina’s podcast received 10,000 downloads per episode within three months, significantly boosting her reach and authority in her industry.
• Course Sales: Sabrina’s online course generated $250,000 in revenue in just the first six months after launch.

Conclusion: Empowering Women and Scaling to New Heights

Sabrina Philipp’s success is a testament to the power of a well-executed content strategy. With the help of Content Supply, she was able to scale her business while maintaining her personal values and work-life balance. By combining video production, podcast marketing, course development, and website design, Content Supply played a pivotal role in Sabrina’s journey to building a multi-seven-figure business.

If you're ready to scale your business and create content that drives results, Content Supply is the digital marketing and content creation solutions partner you need. Contact us today to learn how we can help you grow your brand and achieve your business goals.