When I landed my first job out of college I was part of a marketing team I felt like I had almost no experience.
A little bit of an imposter on top of all the terms and marketing lingo that often left me with a headache with what it meant, how to do things...
I'm talking about analytics, SEO, split-test, sales funnel, conversions, LTV, CMS, ...
Overtime I learned more and more and gained a better knowledge but I realized that far too many marketers and businesses overcomplicate marketing.
So I decided to make it simple.
Simplify marketing into 3 easy steps...TRAFFIC, LEADS and SALES.
Generate more traffic.
Capture more leads
Make more sales.