Scroll Agency x Ad Crunch – UGC Ad Production
User-Generated Content Style Ads Produced by Content Supply
Scroll Agency teamed up with Content Supply to elevate the ad creative for Ad Crunch, a fast-growing digital platform offering performance-based advertising solutions. The goal: create engaging, authentic UGC-style video ads that blend scroll-stopping visuals with persuasive messaging—crafted specifically for high-performing social ad campaigns.
Project Overview:
Ad Crunch needed ad creatives that didn’t feel like ads—videos that would seamlessly blend into users’ feeds, deliver clear value, and drive clicks. With our deep expertise in UGC and performance content, Content Supply delivered exactly that.
Our Role:
Content Supply led end-to-end creative and production services, including:
- Creative Strategy: Collaborated with Scroll Agency to align messaging, CTA, and hook frameworks with Ad Crunch’s core offer and audience pain points
- Talent Sourcing & Direction: Cast relatable creators to deliver organic-feeling messaging and real-world use cases
- Scriptwriting & Storyboarding: Developed short-form scripts with powerful hooks, social proof, and strong CTA integration
- UGC Filming & Editing: Produced videos that mimic the style of user-generated content—raw, real, and relatable—with fast-paced edits and platform-native formatting
- Performance Optimization: Delivered multiple ad variations for A/B testing, formatted for Meta, TikTok, and YouTube Shorts
The Outcome:
The UGC-style videos created for Ad Crunch quickly became top performers in their paid campaigns—boosting engagement, click-through rates, and conversions. The authentic tone, paired with direct messaging and proven ad structures, helped Scroll Agency deliver measurable results for their client.
