There are no rules when it comes to being a thought leader and/or influencer in Samantha Riley’s book! Samantha joins our Visionaries podcast from the beautiful Northern Beaches in Sydney, Australia. Samantha has spent the past 9 years helping people turn their expertise into a thriving freedom business using 3 key principles of positioning, profile and leverage to help people to monetize their expertise, and to become known as the influential thought leader in their industry. Due to her extensive business background, she sees each individual in a unique and holistic way, and is able to help them grow a profitable business to create a life that they love.
“So there's no rule that says an influencer needs to have 10,000 followers or 100,000 followers. Have you ever shared a message and influenced someone's decision? If the answer is yes, then you're an influencer. If you're a mom and you've got your two year old to stop having a tantrum on the floor, you are an influencer of the highest regard.” - Samantha Riley
#thoughtleader #businessinfluencer
Samantha had me thinking about being unique. Really, anyone can be a thought leader. It comes down to uniqueness; Really tapping into the stories and experiences that you have and bringing all of those together (along with your unique skills and expertise) is what it’s all about. With my video commercial services I focus on my clients uniqueness. Ultimately that’s what attracts clients to their online videos/ads. Samantha said it best, “it's not just about putting content out for the sake of content. We need to be putting out content that we are absolutely living, breathing and doing in our own business, in our own life. Because people will see through the BS.”
In this episode we will discover how Samantha started coaching and creating unique opportunities for thought leaders. She walks us through her own journey in corporate, entrepreneurship and finding love for herself again all while creating passion and a fulfilling life. Samantha doesn’t play by the rules and neither should you!
““No one's going to tap you on the shoulder and say, ‘Hey, it's your time!’ You have to give yourself permission and just walk into it.” - Samantha Riley