Aprille Reed is a Business Strategist and Webinar Funnel Architect for ambitious online coaches and consultants who hate the idea of selling and struggle with creating consistent income. We’re excited to have her join us on this episode of Visionaries!
Just as I’ve found a passion for creating commercial campaigns for entrepreneurs, Aprille found a love for helping business owners and entrepreneurs create successful online careers through webinars and online marketing.
Aprille works with people that want to include webinars as their main source of online marketing for their business. She helps them scale and break their income ceiling while creating multiple streams of income.
“So there was this element of PowerPoint that I loved. I love designing and creating content. And I found that I do enjoy showing my face… that’s where officially my love for webinars came out.” - Aprille Reed
With over 9+ year’s entrepreneurial and mentorship experience, Aprille has been able to achieve success with business clarity, email list building and selling new high ticket packages through webinar funnels.
“I had the mindset that the most I could probably ever make was $50,000 a year… then I got into online marketing…” - Aprille Reed
Helpful programs mentioned in this episode:
- Commercial Campaigns for Entrepreneurs Discovery Call
- Join Dallin on Facebook
- Join Dallin on Instagram
- Check out Content Supply commercial services
I mean for example, like I'm never going to break the fact that I'm always going to be an introvert. Like there's just certain things you can't change cause it's like, it's like it's in us right? You cannot change about that. However, we can own the fact that like that is a part of us. We embrace it and then we figure out like, okay, well how can I, um, how can I be more than that label?
Welcome to visionaries where we believe having a positive vision for the future and actually sharing it is the best way to build a brand, grow authority and live a meaningful life. The show will explore different stories and strategies of the most visionary people today and what they're doing to inspire and change the world.
What's up everyone? And welcome back to the show we have on Aprille today. What's up?
I'm fantastic. How are you?
Good. Good, good. Uh, well for those who don't know much about you, um, give a quick introduction to who you are.
Definitely. Definitely. So my name is Aprille Reed. I'm a business strategist and webinar funnel architect. And that's just a fancy way of saying that I help coaches, consultants and service based business entrepreneurs, uh, make profitable webinars. Um, I started out in Corporate America and I kinda had like a entrepreneurial mindset, you know, I'm sure you've heard this story from the get-go, but just really being in that setting and not being able to do what I want and schedule what I want kind of pulled me into this journey of helping others, um, become entrepreneurs themselves, whether it's coaching or, or graphic design. And so, um, I found webinars, fell in love with it and decided to teach it myself when people were starting to ask me how I was going about it. And I've been doing that for about a couple of years now.
Yeah. Awesome. Awesome. You're, you're one of those people like me who has a backstory of corporate and working that 9 to 5. Why did you want to, I mean, you said you had the entrepreneurial bug. What motivates you to want to show up as an entrepreneur and to serve people like you do?
Mmm gosh, I feel like there's, it was like a journey within a journey, within a journey. Have you ever had that explosion? Inception? Yeah. Yeah. Yeah, exactly. Um, that's a good question because I've always dabbled in business like with MLMs, like uh, Home - where you sell like the, the home decor, Avon and stuff like that. I never had the mindset that I want it to be an entrepreneur, but I never had the mindset that it would replace my job income. Like I had the mindset that the most I could probably ever make was $50,000 a year. And I was okay with that because with my upbringing I was just always taught or it was modeled. If you want to make a lot of money, you got to work hard to do it. That's the only way to do it is to like not see your husband and not I see your kid.
So I never really wanted to, you know, I guess break that income ceiling. And then I got into online marketing and it just seemed like everybody was making $1 million. It was like, what is this a scam? Like, cause like everybody's like, uh, making six figures or seven figures and it's not a really a big deal. Um, and it kinda slowly wasn't a quick change. It kind of slowly changed my mindset a little bit. And to where the people I was around that were speaking the victim a jargon or mindset, I can't change things in my position. I can't find another job or a better situation. It made me feel, they made me feel bad. It made me feel bad that they were at a point where they were mentally thinking there was no hope because I've been in that position before like, this is the best it's ever going to get.
Uh, and it kind of inspired me to kind of teach people, you know, help with their mindset, kinda break through that barrier of this is all there is for me. You know, I like you, well you said you were in a Corporate America too. Well, this is probably something you wouldn't know anything about, but like having kids and having to breastfeed in the storage room because there's no, uh, proper facility area to, you know, for working moms or just not being able to take Thanksgiving or Christmas like you want to because it's hierarchy. Whoever's there the longest gets first choice and counting your vacation time, uh, making up time. You take a vacation. It's like I just want to do whatever I want to do whenever I want to do and I want to help other people achieve that too and not feel like they're stuck in this little bubble.
I mean if you love nine and five, perfect. But for those of us who don't follow me.
That's so good. I totally relate with that. I don't relate with the breastfeeding part. I mean I guess I do have, I have a two year old, so like there's an element of like I, I started before he was even born, I started doing a side business and trying to navigate like what is possible online. Right. Cause like a lot of times we just don't know what we don't know. We don't know that we can make six figures or a million, you know what that looks like. And like you as well there, there is kind of a, for like many listeners there, there is a limiting belief on what's possible and not only with money but with the ability to create a autonomous free lifestyle in more control of our time. And it's far more possible today than ever has been. At what point did you begin to take those steps and entrepreneurship while you work in the nine to five?
I started early on but I don't think I was serious. It was kind of like I was playing business and then in the winter of, what was it, 2016 okay. So I just had my third child in December, 2015 and I was still trying to manage this whole coaching business and work a full time job and they had me fly out East. Um, cause I had to run this meeting and it was January, 2016 I just barely made it past the six week checkup mark. And I'm already having to leave this infant at home for six weeks. And it was a blizzard like well you're from LA so you don't know anything about yeah, exactly. But it was like, like what was it like 26.
Okay. My East Coast people probably remember, remember this, it was like 16 or 20 inches of snow blizzard. Like you would have to be like crazy to want to travel in this. And I'm just waiting for my employer to like cancel this whole trip because my flights, um, cause I had to drive up to Chicago. They kept canceling. Um, I was supposed to be there four days prior to the meeting. I ended up getting there the night before because finally they stop canceling flights and I'm like, I don't know, that entire experience just flying up there. Um, then having to drive to my meeting and it's cold and the snow and I'm leaving my six month. Like, you know what, I need to get serious. I need to like quit playing games, um, start showing up more and just doing what I gotta do, which is easier said than done.
Um, you know, I still deal with mental blocks and limiting beliefs, you know, now that I have to continually to overcome. But, um, just, just really, uh, doing what I said I was going to do. Um, and even if I was terrified of something, uh, psyching myself out, telling myself that it's not a big deal of nobody watches you or it's not a big deal if you don't get any classes as if it's not a big deal. If people say no, it's about the journey and it's about the experience and let's just see what happens. Like a lot of times I would have to like psych myself out. Like, okay, just write the blog posts. Okay, good. Now just hit enter. It doesn't matter. It doesn't care if somebody hates it, just do it. So, um, yeah, a lot of, a lot of self talk, a lot of mental talk and just going out there and doing it and trying to psych myself out.
Yeah. So, so really sounds like the switch was, um, I mean when you're doing this work trip and you're leaving your children and you're in this state of like, well, wait a minute, I'm doing this thing on the side and I'm making a little bit of money. Right? But then like I'm, I have to like, I have that side money, but then to make this additional money, like in my day job, like have to leave my kids, I have to go, you know, bear through this storm. And, uh, because you're being told that you have to do that cause you have people to report to, you have bosses and so you and truly you lack that freedom, that you want that many of us want. I mean, I guess who doesn't want freedom of, of life style. Right? And, and for some people, a corporate job can provide that freedom. Mmm.
But it's, I think it's, it's definitely how we define it for ourselves. But as you begin to, recognize that you had to develop new beliefs, um, how did you go about pursuing that? I'll call it a new identity. I mean it was kind of a new identity of like, wait a minute, I can become a business owner, I'm going to put that hat on. Mmm. What steps did you begin to take to make your side business more of a full time business?
Man, it's really about you. You hear a lot of times of what is your why? And it was really just trying to stay focused on why I'm doing this. Cause sometimes you don't feel like doing a live or you don't feel like I'm reaching out or doing those call backs or Oh I got another, create another webinar script or whatever. And it's just focusing on why am I doing this again? And that will help excite me. That will help excite anybody if you just focus on, okay, why am I doing this again? Oh yeah, that's right. Cause I want to take that trip to Paris one day or whatever. Um, and so yeah, and, and an app and definitely finding a mentor or even a course, um, that you believe in, that you can follow through and through. I think a lot of times, uh, we as entrepreneurs will sign up for a course or halfway do it and then we blame the course for not getting the results that we want. And so if you find a good mentor or a good course and then maybe you can connect with other people that are on the same journey or want the same goal as you to kind of help with that support and accountability. Um, that's what really helped for me.
Yeah. I, I totally agree. I mean that, that also was helpful for me as well. Mmm. Because the way I see it too, like a mentor or a coach, uh, someone to, to chase and to follow to me is like a story guide or like a hero's guide, you know, like we are heroes and heroines and the more we can have someone to help kind of, Mmm. Not all together hold us by the hand, cause we still have to go it alone and collectively, but still make, you know, especially as a business owner. But, uh, the more we can have someone who can help guide us along a journey that has worked for them successfully. And that's why the course element is so interesting, right? Like if we actually were to complete courses that have results and most likely we would also have similar success. So you've been in business now for several years. How have you seen your dream of having this autonomy and this freedom of time become a reality? In what areas of your life has this been more evident?
Oh gosh. Like, uh, like even being here, talking to you now, three years ago. No, no. And, and just talking to people, um, when, uh, they want to know more about, like my personality, who I am like, I am the shyest person you're ever going to meet. And for some odd reason, like people don't believe that. But I don't know. I guess just putting myself out there more. Um, and also, gosh, the mindset thing. Like what I said before, I probably never make more than 30 or $50,000 a year. And I'm okay with that. I who I don't need a million or like who needs all that money and just, I'm not a millionaire, I'm just saying yes there yet. But for that to even be a dream and a realistic goal, for me, it's like huge, huge, huge. And the connections that I've made and the successes that I've had in my own business and the other people that I have been able to help that come to me and tell them how I've helped them, whether it's through my paid programs or through a free live or free blog or whatever I'm doing. Um, it's been, it's been amazing. I, I'm, I'm amazed when I hear other people are like, aspired. I mean, I'm like me, like me. So, yeah, it, it's very humbling and I'm, I'm excited.
That's so good. You know? I can also relate with that as well, around feeling like an introvert and shy and, uh, you know, and you know what's cool too is the fact that that doesn't have to become us. True. Um, you know, like, I think, I think for us to own that, I mean for, for example, like I'm never going to break the fact that I'm always going to be an introvert. Like there's just certain things we can't change cause it's like, it's like it's in us right? You just cannot change about that. However, we can own the fact that that is a part of us. We embrace it. And then we figured out like, okay, well how can I, Mmm. How can I be more than that label? Mmm. That sometimes like an introvert or shy is. Mmm. I, what I've have found is that is kind of, there's a mark of honor, but there's also a Mark of like, well that person won't be as successful because they don't speak up or they don't sell as well or, you know, whatever, you know, fill in the gap. But what I found is the more we can Mmm. Own that side of us and then step up and be willing to fight through it, maybe they're signs of, we can be an extrovert out, you know, very outgoing. We can publish, we can share, we can sir. You know, there's, there's all these ways that we can branch out beyond then just that, but, but I think, I truly think being an introvert am is incredible badge of honor, um, because it makes us different. And, and there's a community right, of, of introverts out there like us, maybe some, maybe some more closeted introverts. Um, but, uh, but I think it's an incredible opportunity. We have to, um, be more personable and too, like we do now, right? We have this conversation, this podcast and creating platforms where we can have these conversations and, and share more about ourselves. Um, and it doesn't always have to be from a big stage.
Yeah. And I think that's what kind of drew me toward webinars because when I like started, um, um, like for real, for real, like I'm going to do this entrepreneurship thing, uh, I was learning strategies that really didn't align with who I was and my personality and it felt uncomfortable and out of whack. But then you hear that slogan, like nothing comes from comfort zone. So maybe the problem is me because I'm not comfortable. I just need to do it anyway. And it took a while to just kind of understand who I was and you know, instead of like me trying to fit the business model and being like, Oh, I'm an introvert, I suck. Why can't I just do these things? Um, finding, finding the business model that was comfortable for me and I've always been artistic. I love presentations. Like in college, Oh gosh, college you couldn't, you couldn't be an introvert in college cause everything you had to do a presentation, even math, I'm like, get over it cause you're doing this presentation.
Um, so there was this element of PowerPoint that I loved and I love presenting. I love designing and creating content. Like I love teaching and being able to hide behind the PowerPoint slides. But I found that I do enjoy showing my, my face. Oh. At some point I like people to see me. But prior to that it was like, yeah, I get the behind behind a PowerPoint, I'm on the internet. I guess I'll totally do this. So, um, that's where, you know, officially my love for webinars came out was just trying to, okay, what are my strengths and let's stay away from my weaknesses and let's build a business around that. Why not?orget comfort zones.
It's so true though because, uh, what I recognize, like whether it's in my family, whether it's with past coworkers, the more we live within our comfort zones and another way I say bubble, right? The more we live within our bubbles .I feel like it's too much of a simple life for me. I'm living within our bubbles cause then, um, we limit ourselves on who we get to meet, who we get to serve. Um, oftentimes the bubbles are comfort zones, keep people from traveling, keep them from starting businesses, keep them from doing something that's bigger than themselves and to each their own. Like some people like, you know, they can live a great life within that comfort zone. But, um, I think a, an even greater life can be lived when we live outside of our comfort zone. And, and that's, especially as introverts, like that's something we have to constantly take those big steps to do that more probably than others. Um, that I've definitely, yeah, I found,
Oh no, I was just going to say like, you, you brought up a good point and it was like, well, maybe I better, uh, clarify for the listeners. Um, what I mean by comfort zone, if it's, if it's out of just fear, yes, you want to, you want to push yourself, you want to push yourself past the comfort zone. But if it's just, you know, not out of alignment and you're really going to have to do like soul searching to figure out, okay, which is, which is this like out of alignment or I really, really want to do this, I'm just scared. So, yeah.
And that's a great thing to clarify too because, um, I mean, w what I thought of as you're saying that around comfort zone is, um, is also like, what do we do that's in integrity for maybe what we're capable of? Um, or, well, like I, I mean comfort. Yeah. Comfort and integrity. It's not necessarily like literally, um, well, you know, how we associate comfort or emotions or feelings, but it's also the way of, Mmm. I think action as well. Um, or inaction. And, um, and so that's, that's so good. So with your, uh, with your journey up until this point, now you're a couple of years into your own business, um, what do you see on the horizon of now, you know, that next milestone you want to reach in your life and business?
Uh, the next milestone I want to reach the well that I'm currently working on now is, uh, switching my business model from that one on one aspect to, uh, like hosting my own membership sites. So, um, there's been so many people along the way that I met that um, I generally, uh, genuinely want to help and maybe they can't afford the high ticket coaching. Um, so to be able to help more people and, uh, with a lower ticket membership program, um, to, to still encourage, like when I was first creating like this business plan as they teach you in college, I wanted to like, I wanted to like, hope, um, a million a million moms, um, realize their dream and like helping change the world. And it kinda sounded like, but it's so, it's so true. Um, so yeah, I see myself a membership site to where I can get a lot of people in there that I can help, um, learn how to sell with ease and comfort and, and what better person to teach you how to sell than an introvert who hates selling.
Um, what else? And just, uh, continuing to build my team and gosh, I really want to, um, leave a mark in people's people's lives. I, this is going like 50 years from now, but still like, you know, when I'm, when I'm gone to be able to look back and say like, wow, like people are better because I didn't limit myself. Um, that I was someone that could help them achieve their goal, whatever that goal is. And that feels, that feels really good. And, and even, I'm trying to inspire my kids, they don't have to be entrepreneurs, but I'm trying to plant that bug in them. That is more to life than just being told what to do all the time. But if that's what you want to do, that's okay. I'm not knocking that, but I just want them to see like they have options. So to leave that legacy with them as well would be like awesome.
Wow, that's, that's so rich. And that, that's the biggest thing too, I think in the evolution of business owners or what we are working towards is, well first off we're, we're in it honestly to make like I see it as like for selfish reasons, like we need to make money to actually make it a viable business. Like, we're pursuing that. And I'm like, okay, great. We hit a certain milestone that it's sustainable, then what's next? And then you talk about, Mmm. The, uh, the freedom, but the service of, of getting people in a room, creating those memberships, a virtual room or physical room, um, creating that membership but then branching it that goes beyond yourself and to support your family and more and more of those millions that you want to reach. And that's why I think the evolution of the stories we create for ourselves, Mmm. Is like totally come in milestones. Uh, you know, we hit a milestone or like, all right, what's next, what's that next dream? And, and I, I love that we can all live that way and, and measure it through the businesses we create and that like, we can truly operate, um, our own businesses in a way that build a legacy, uh, around something that's far more fulfilling than say, working up, um, a corporate ladder, serving a whole nother system that may be have great, they have great intentions, but it may not work within, Mmm. The comfort zone that we need it to work under good. And, and that's, I mean, now I'm thinking about the, word covered so too, and like how we look at it and, uh, it could be like this is me to spit balling right now, but, uh, you and I both having a corporate background, um, there's definitely a comfort zone of working in a corporate job cause there's a little bit more stability, um, and in many aspects, however, um, there's also a comfort zone of us having our own business in the way that, um, and the way that we have, we have the comfort of having the freedom of time and the freedom to hit those milestones. And, and so I think it's how we want to look at the comfort zones and that they're not always altogether a bad thing. Um, it's important to be comfortable, um, right. And then, and then the more we take steps outside of our comfort zone, the more that comfort zone can expand. Cool. Uh, so where can people learn more about your journey?
Um, I have a website, www.aprillereed.com. I usually spell it out cause I spell Aprille differently, but A P R I L L E R E E d.com. And this is perfect timing because I just created this hundred 30 plus page, a webinar workbook like I love, I love webinars. And so I created this workbook and it takes you from a to z and how to create an host, your webinar in 30 days or less. It's like a 30 day countdown or you could take as long as you want and it's just a workbook. You, uh, your listeners can find that at www.webinarjumpstart.net/webinarworkbook. And then I'm on Facebook and yeah,
Well Aprille, this has been so good. Thank you so much for sharing and I love that we met and got connected as well.
Awesome. Thank you so much for having me. This has been so much fun.
Thanks so much for listening. Once again, if you would like to learn more about how you can use your unique message to share with the world through video and create videos that actually are professional and perform, bring you money and all of the results and influence that you want to make, then I invite you to learn more by going to contentsupply.com. Thanks again for listening and we'll talk to you very soon.