Video Marketing Made Easy

Know Your Purpose for Video Marketing

Josh Crandall and Dallin Nead

In this week's episode we take a deep-dive into one of the 3 essential building blocks of successful video content — PURPOSE.

Defining your purpose for each video to fit your brand and video marketing messaging and strategy is essential to successful video marketing content.

Don’t overwhelm your audience with more than one purpose (or topic) per video, especially for awareness on social media.And make sure you’re clear on your message so you can know how to talk about what you do and why in a simple yet powerful way.

Most people and brands struggle to get the visibility and attention they need to stand out and grow their business.

Often, this makes them feel overwhelmed as they try to do all the things to grow a business that matters while serving their audience with great products and a powerful message.It's difficult to be successful with video without a clear plan and knowledge about how video, marketing, and messaging actually works to attract and genuinely sell an audience of buyers.

Josh Crandall, Dallin Nead, and other guest experts explore many actionable tips, strategies, and behind-the-scenes secrets from their most successful video marketing campaigns inside the Video Supply™ Agency — all to help you grow a brand that people love using the power of video.

Topics include creativity, messaging, scripting, marketing, gear, film production, editing, and many more stories and strategies in between!

At Video Supply, we teach you everything you need to know to grow your business with video — VideoSupply.com

We provide video advertising agency services to help you achieve this for yourself and your brand. Schedule a call with our team to see if we're a good fit to work together.🎥 We are a full service Video Ad Agency. Apply to work with us: https://www.videosupply.com/

Today's Guest

Josh Crandall and Dallin Nead

Transcript

YOUR HOST

Dallin Nead

Dallin believes in putting family and God first.

He's the Chief Vision Officer of Content Supply, Advisor to multiple startups, serial entrepreneur and an award-winning producer.

He helps brands create authentic, results-driven media so they can share their message and vision with the world.

He helps brands clarify, create, and communicate their vision for a happier, more meaningful life, business, and community.

He consults with small and large companies including Princess Cruises, U.S. Marine Corp, Teachable and many others.

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